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Can you tell that lately I’ve become obsessed by the topic of email? Because it occurred to me no one ever taught us how to do it — we just started sending.En masse, the media and other influencers have, at best, come to accept email as their prefe…
The world needs a better alert icon to put on emails to reporters. Something more specific than Outlook’s burnt orange exclamation point image indicating an email of high importance. Those exclamation point emails usually come from spammers and deal wi…
I know a lot of us PR types are wondering, what the heck can we do to make ourselves the best we can be when in fact almost everything we do is virtual. I’ve been thinking about this for a long time and have collected a list of ways to ensure that our …