PR in a Dangerous Time: How to know whether your communications program is working
September 22nd, 2006
Admit it—you’ve often wondered whether your PR program is working. Here’s how to tell for certain.
Admit it—you’ve often wondered whether your PR program is working. Here’s how to tell for certain.
In a business driven by trendy folks who spew stats and info, every so often something crops up that makes me feel ancient.