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Use Wikipedia as a Marketing Tool

January 12th, 2010

In the age of social media, you can use Wikipedia — the world’s online encyclopedia –- as a marketing tool. Small businesses are find that getting a listing in Wikipedia can help validate their existence and more.
By Minda Zetlin |  Jan 18, 2010
 
Only eight years old, Wikipedia, “the free encyclopedia that anyone can edit” already has more [...]

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Balloon boy story and reality TV culture: What are parents thinking?

October 26th, 2009

Los Angeles – Does the balloon boy story begin with the Heene family’s quest to appear, again, on reality TV?
Given father Richard Heene’s apparent efforts to pique Hollywood interest in his family as a reality TV subject (following two appearances on ABC’s “Wife Swap”), concern is once again rising that the children who appear on [...]

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Reliable Sources (and the People Who Love Them)

April 24th, 2009

News came this week that the New York Times Company has but $34 million left in the bank. Industry watchers have even suggested that the company might shutter the Boston Herald in an attempt to save some operating costs. That would definitely work, but I think I have a better idea: Get rid of your [...]

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