In an article in The New York Times, an editorialist mentioned that we are all too tied to the buzzing and ringing of our many devices. The line she used was “We are always pushing buttons.” It gave me pause.
Do you remember watching Get Smart, F Troop, Mannix and Hawaii Five-O in prime time? Can you recall what Neil Armstrong said upon setting foot on the moon? Hey – can you recall when Beijing was named Peking? Do you have a clue just who Dr. Rene Richards was? The name of the gang who kidnapped Patty Hearst? Or do you remember where Elvis was supposed to play before his demise? If you answered yes to any of the above, then let’s face it, you, like me, are what are called Baby Boomers − a T Rex − a dinosaur!
Traditionally, good PR and media relations is practiced by repeat communication of a message and handy positioning points to top-tier broadcast and print media outlets.