AlphaTrade.com (”AlphaTrade”) (OTCBB:APTD), a global provider of real-time financial data and analytical applications for professional, institutional and individual investors, announced today that they have selected RLM Public Relations as its Agency of Record. RLM will create and execute media relations strategy for AlphaTrade and include all trendSpotting(TM), positioning, and events as AlphaTrade introduces products and partnerships that further enhance its redefinition of the financial data marketplace.

Penny Perfect, AlphaTrade CEO, said, “We look for vendors who understand the intricacies of our business and are as excited about it as we are. RLM certainly fit the bill. Based on their knowledge and history with companies like ours — poised for significant international growth — we are certain that this will be a successful collaboration.”

RLM Public Relations, headquartered in New York, is an award-winning full-service agency with clients in a range of industries including technology (online, wireless, software), consumer, media, and entertainment. RLM’s unique approach to PR is described in founder Richard Laermer’s books “trendSpotting” and “Full Frontal PR”; this approach contributes to the success of clients such as Answers.com (Nasdaq:ANSW), AskMeNow (OTCBB:OWHC), Consumer Reports, and Bluefly.com (Nasdaq:BFLY).

Laermer explained, “AlphaTrade has everything we look for in prospective clients: customer-driven products, the ultimate in technology, and a management team committed to their long-term success with a considered growth strategy. AlphaTrade has an abundance of remarkable stories to tell, and we can’t wait to tell them to the media everywhere.”

The AlphaTrade team at RLM will be led by Laermer and veteran Group Director Erin Mitchell. The team is made up of experienced communication professionals with backgrounds in technology, financial services, and international media relations.

About AlphaTrade “Follow the Market” … Your Way

Launched in 1999, AlphaTrade is the only company that offers financial data that is both modular and multi-lingual to the millions of people who “follow the market” on a daily basis. AlphaTrade data can be conveniently accessed through a number of Internet-enabled systems, including computers, Web TVs, and wireless hand-held devices. The company’s flagship product, E-Gate, offers unparalleled, reliable, and accurate real-time investment information, coupled with advanced trading analysis tools. For more information, please visit our website at www.AlphaTrade.com, contact Investor Relations at IR@AlphaTrade.com, or Public Relations at PR@AlphaTrade.com.

About RLM Public Relations

RLM PR was founded in 1991 in New York by reporter/author Richard Laermer. RLM is a full-service PR firm serving a range of technology, consumer, publishing and media, and entertainment clients. Over the past 15 years, RLM has gotten results for its clients by capitalizing on current and emerging trends with an approach based on aggressive pursuit of PR tactics aligned with corporate strategy. Additional information — and to sign up for their acclaimed e-newsletter — see www.RLMpr.com.

Forward-looking statements: Except for the historical information, the matters discussed in this news release may contain forward-looking statements, including, but not limited to, factors relating to future sales. These forward-looking statements may involve a number of risks and uncertainties. Actual results may differ materially based on a number of factors, including, but not limited to, uncertainties in product demand, risks related to doing business in China, the impact of competitive products and pricing, changing economic conditions around the world, release and sales of new products, and other risk factors detailed in the Company’s most recent annual report and other filings with the Securities and Exchange Commission.