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Archive for June, 2005

Why Are We So Crazy About Failure?

June 10th, 2005

We watch, rapt, as the mighty fall. We cheer like a 2 year-old and yell, “Do it again!” Why do we spend precious time applauding failure?

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PR ROI: Stop the madness!

June 1st, 2005

I am sick to death of hearing about the latest, greatest product to measure PR.

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