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Archive for March, 2004

The Pitch That Cried Wolf

March 18th, 2004

There are only so many reporters covering your industry, whether it’s automotive technology, software, clothing, or architectural design. With time and experience, you will wind up speaking to them all one day—or to their brethren.

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Do Young Women Want Average or Something More?

March 18th, 2004

What women want is a much-debated question in various media outlets that always finds a way to be answered in a politically correct way.

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Full Frontal Awards for Maximizing Partnerships and Promotions

March 18th, 2004

With the entertainment awards season behind us—and even with the Oscars® moved up a month it still seemed to go on forever—it’s time for the first installment of our mostly bi-annual Full Frontal Awards for Maximizing Partnerships and Promotions.

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